Comparing Cheese Wheels / Blocks to Pre-Packaged Retail-Ready Cheese: Which is the Superior Choice?


As a retailer who has the ability to cut and package cheese; when it comes to choosing between purchasing a cheese wheel or block (Est 2KG – 40KG in size) or purchasing pre-packaged, retail-ready cheese, flavor and freshness should be the ultimate deciding factors for your customers, the margins you will make should be your deciding factor, but convenience and ease to manage these wheels and blocks seems to be typically the trump card.

Comparing the production process of cheese wheels and pre-packaged cheese.

Photo by Daniela Paola Alchapar on Unsplash

Cheese wheels and blocks, typically aged for months or even years, offer a depth of flavor that is hard to replicate in mass-produced cheeses. 

The natural rind and unique aging process contribute to a complexity that can elevate any dish or cheese platter. While cheese wheels and blocks offer unparalleled flavor profiles, pre-packaged cheeses excel in convenience and consistency. Retail-ready cheeses are portioned for easy consumption and storage, making them perfect for quick snacks or on-the-go meals. Additionally, the uniformity of pre-packaged cheeses ensures a predictable taste every time, eliminating any potential surprises when using them in recipes. 

Ultimately, both options have their merits depending on what you value most: authenticity and complexity with cheese wheels or convenience and consistency with pre-packaged varieties.

Great, so what do you do?   Which is the Superior Choice?  Here are things to consider:

Convenience vs Craftsmanship: Comparing the production process of cheese wheels and pre-packaged cheese.

The production process of cheese wheels and blocks is a labor-intensive craft that involves skilled artisans. Each wheel and block are carefully aged and monitored for quality, resulting in unique flavors and textures.  Whereas pre-packaged retail-ready cheese prioritizes convenience over craftsmanship. These cheeses are mass-produced using automated processes that prioritize efficiency and speed.

When it comes to choosing between the two options, consider whether you value the artistry and complexity of traditional cheese-making or the ease and accessibility of pre-packaged varieties are what your customers are looking for. Ultimately, it’s a matter of personal preference – do your customers prefer the time-honored tradition behind cheese wheels or the modern convenience offered by pre-packaged options, and will they be willing to pay a little more for the tastes and quality of the wheels and blocks?

Which is more visually appealing – cheese wheels or pre-packaged cheese? 

Cheese Wheels or Blocks  can be a sight to behold! Their size alone commands attention and creates an impressive visual display that is perfect for retail establishments where aesthetics matter.  While convenient and portable, pre-packaged retail-ready cheese lacks the wow factor of a whole cheese wheel. The plastic packaging may not appeal to those who value presentation as much as taste, but in terms of labour hours required to cut and package your own smaller sizes of cheese, prepackaged definitely offers some human resource savings

The Price Tag: Breaking down the cost difference – where is the money…

When it comes to the price, cheese wheels and blocks will be more cost-effective than pre-packaged 

Buying a whole wheel or block of cheese allows you to save money per gram compared to buying individual packages.  Allowing for the same per gram retails, the typical wheels and blocks that you will cut will command margins of 50-75% whereas prepackaged will be 30-40%.

The math above is when we maintain retail parity with wheels and blocks versus prepackaged.  As we all know, we can achieve a premium retail for the better quality and better flavours of wheels and blocks, thereby making the margin contribution even better when going with wheels and blocks.

While the initial investment may seem higher, the overall cost to you as a retailer per serving is significantly lower with cheese wheels and blocks and the retails to your consumers can be set at a premium over prepackaged cheese.

Bulk Buying Benefits:  Lower the purchase cost to you…

Purchasing cheese in bulk means you can enjoy your favorite varieties at a lower cost.Cheese wheels are ideal for those retailers that have a customer base who consume larger quantities and businesses that require a consistent and constant supply of cheese.

By opting for cheese wheels, you not only get better value but also a fresher product that retains its quality longer.  Cut and package as you need and have an easily storable supply at your ready.  

Quality vs. Convenience

While pre-packaged retail-ready cheese offers convenience, the taste and freshness of cheese wheels and blocks often surpasses their pre-cut counterparts.  Investing in high-quality wheels or blocks of cheese can elevate your culinary experience and impress your customers with artisanal flavors.

Ultimately, when weighing cost against quality, choosing a cheese wheel or block could prove to be the superior choice for both your wallet  and your customers’ taste buds!

The Taste Test: Which is the superior choice in overall satisfaction – cheese wheels or pre-packaged cheese?

When it comes to overall satisfaction, cheese wheels reign supreme over pre-packaged cheese. Their artisanal nature and unique flavors offer a sensory experience like no other. With cheese wheels and blocks, each slice is cut fresh, allowing for optimal freshness and flavor.

In contrast, pre-packaged cheese lacks the same depth of flavor and authenticity that comes with a traditional cheese wheel. While convenient, pre-packaged options often pale in comparison to the robust taste of a freshly sliced wheel of cheese.

As a retailer who has the ability to cut and package cheese; if you’re looking for the ultimate satisfaction in your cheese selection and optimum profitability, opt for a classic cheese wheel or block over its pre-packaged counterpart every time. Your customers will thank you!  

+ There are no comments

Add yours